Playing Product placement: an advertisment for foreign adoption, or cereal?
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Based on a true story. In fact, when people go to other countries to meet their adopted children, it is suggested that they bring along Cheerios because it helps break the ice. Shot in Russia by Academy Award Winning Director Jim Sheridan (My Left Foot, In America). Credits: Mark Cacciatore, Ron Arnold, Tod Seisser, Leslie Goldman, Enza Mullen, Michelle Strank and Jim Wilday.
Which sells more -- the foreign orphan-story or the cereal itself?